The Sweet House | Jasmine Sweet
The Sweet House | Jasmine Sweet
Jasmine Sweet, MBA is a seasoned digital marketer, esteemed podcaster, and influential lifestyle creator with over 12 years of corporate experience. Her career spans leadership roles in digital marketing with renowned organizations such as First Horizon National Corporation, Humana, Meharry Medical College, and tech marketing expertise with iHeartMedia, Peloton, and Procore, where she has driven brand growth, digital strategy, and revenue-focused marketing initiatives.
In tandem with her corporate achievements, Jasmine has built a thriving lifestyle brand, The Sweet House, where she shares insights on business, fashion, home, parenting, travel, and life experiences. Through her platform, Jasmine has collaborated with prominent brands such as HP, Delta, Walmart, Target, LinkedIn, Google Fiber, and many more, bridging corporate strategy with authentic storytelling.
As the host of The Sweet House Podcast, Jasmine has interviewed an impressive roster of guests, including Broadway stars, Dolly Parton, Tennessee Titans General Manager Ran Carthon, and other influential executives and creatives. Her podcast has become a hub of authenticity and inspiration, offering thought-provoking conversations around nonlinear career journeys, leadership, entrepreneurship, and personal growth.
Jasmine is a dedicated community leader, serving on the Soho House Nashville Board, the scholarship committee for the Community Foundation of Middle Tennessee, and as a board member for the Women’s Fund.
Her recent accolades include being named a Nashville Business Journal 40 Under 40 honoree, recognized as Modern Luxury Nashville’s Best Influencer, and selected as one of The Tennessean’s Top Influencers. She was also named one of Nashville Lifestyles’ 25 Most Beautiful People and has received nominations for Nashville Lifestyles Influencer of the Year and Modern Luxury Nashville’s Best Dressed.
Jasmine is a dedicated community leader, serving on the Soho House Nashville Board, the scholarship committee for the Community Foundation of Middle Tennessee, and as a board member for the Women’s Fund.
Her recent accolades include being named a Nashville Business Journal 40 Under 40 honoree, recognized as Modern Luxury Nashville’s Best Influencer, and selected as one of The Tennessean’s Top Influencers. She was also named one of Nashville Lifestyles’ 25 Most Beautiful People and has received nominations for Nashville Lifestyles Influencer of the Year and Modern Luxury Nashville’s Best Dressed.
Being named to the Nashville Business Journal 40 Under 40 Class of 2026 is an honor that reflects a journey built on vision, resilience, and a willingness to carve out my own lane.
My career hasn’t followed a traditional path. From corporate marketing to building The Sweet House, I’ve learned how to navigate both structured spaces and ones I had to create for myself. Along the way, I’ve blended strategy with storytelling, business with creativity, and ambition with intention.
This recognition represents more than professional success. It represents growth, faith, and the ability to evolve while balancing motherhood, marriage, and entrepreneurship. It’s a reminder that there is power in building something that is fully your own.
And I’m just getting started.
I’d love for the video to be embedded with this section and placed mid-page so it flows naturally within my story.
Previously, Jasmine was a contributing writer for HuffPost, Forbes, and Southern Weddings, where she showcased her ability to merge storytelling with cultural and professional insight. She is also a sought-after speaker, having shared her expertise on panels at Weebly, Blavity, Vanderbilt University, Belmont University, Blacks in Tech Week, and more.
Jasmine is a proud wife to Alex Sweet, mom to Reign Sweet, and an active member of Alpha Kappa Alpha Sorority, Inc. Her journey as a corporate leader and lifestyle entrepreneur exemplifies the power of strategic vision, resilience, and community impact.
